Wildix hosted their first UC&C Summit in Barcelona this week to educate its partners the new range of Wildix products hitting the market. The event was attended by over 400 companies from all over Europe.

The event centred around developing winning business strategies a in a hyper-competitive market. CEO Steve Osler told partners in the room they MUST adopted an MSP model or “Resellers will die!”

He stressed one of the main causes that led to the collapse of many System Integrators: the disintermediation of the market produced by the advent of the internet. “The Amazon Effect” – the CEO said – “produced the almost total loss of the man in middle in between supply and demand…

Source: Commsbusiness

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