In early February the UCC Summit, organized and sponsored by Wildix, brought together top partners from around the world to take stock of developments in Unified Communications and Collaboration (UCC) with the support of analysts from Forrester, CompTia and Cavell Group, and ValueSelling sales experts. The 2020 gathering also featured special guest appearances by David J. Anderson and Alexei Zheglov, founders of the first international school dedicated to Kanban (a workflow management method that was created by Toyota in Japan and has since radically changed industries all over the world).
The UCC Summit is a unique opportunity for System Integrators (SIs) and Managed Service Providers (MSPs) from around the world who are interested in increasing their business in UCC and better understanding how to adopt a complete “As-a-Service” offering.
The 2020 UCC Summit took place simultaneously in Barcelona, Spain for EMEA Partners and in Dallas, Texas for North American Partners.
Milan, February 3, 2020 – The exponential spread of Cloud-based services requires SIs worldwide to immediately begin changing to As-a-Service sales models.The market demands that businesses move at a rigorous pace, and the decline of traditional sales models threatens to leave many players in the IT industry bankrupt. Every year, thousands of companies are forced to close their doors due to competition from major global brands that bypass installers and bring Cloud offerings directly to end-users. It is therefore pivotal that SIs and MSPs unite under an international brand that can offer a solid, secure partnership and convert their customers to the most complete As-as-Service solutions available.
This is the message that Steve Osler (CEO of Wildix) and Robert Cooper (General Manager of Wildix USA) delivered to the UCC Summit’s audience, which consisted of over 400 MSPs and SIs from around the globe.
MARKET VISION — Steve Osler, CEO
“It is now a fact that System Integrators must move to the Managed Service Provider model — which means OPEX and As-a-Service sales — in order to survive,” comments Steve Osler, CEO of Wildix. “What many people don’t know is that this paradigm shift has introduced new threats to Partners’ survival. Large vendors providing solutions in the Cloud and As a Service disintermediate their offer and target the end user, skipping a key link in the chain — namely, the Partners. The partnerships they offer are mere agency contracts; they have no interest in growing an ecosystem. This year’s UCC Summit is designed to offer winning strategies against these new enemies to your business.”
The second iteration of the UCC Summit, organized and sponsored by Wildix, provided Partners with the formula to fight this new enemy. This strategy is a mix of technology, cutting-edge As-a-Service offerings and support from a worldwide network of professionals who are committed to forming strong partnerships.
THE BUSINESS MODEL — Robert Cooper, GM Wildix North America
The UCC Summit also gave attendees a chance to consider business models that can guarantee a winning future for MSPs and SIs. As-a-Service sales were emphasized as the linchpin for professionals in this sector.
“The OPEX model of As-a-Service sales means to survive and succeed in the future,” said Robert Cooper, General Manager Wildix North America, “but if this scheme already works for software, thanks to licensing, then the current challenge is in Hardware As a Service. An As-a-Service offer that combines software and hardware guarantees recurring revenue and therefore future growth.
New enemies coming from the market can be defeated only by using this 360-degree proposal.”
TECH NEWS — Dimitri Osler, CTO
New “weapons” were presented to Partners in the audience, directly from Wildix’s Research and Development department.
First, there was Wizyconf, the first professional easy-to-use video conference station, which has now made an incredible leap forward thanks to the addition of touchscreen monitors.