{"id":8193719,"date":"2026-04-09T16:34:52","date_gmt":"2026-04-09T14:34:52","guid":{"rendered":"https:\/\/www.wildix.com\/wildix-appoints-michael-bubernack-first-partner-spokesperson\/"},"modified":"2026-04-09T16:54:57","modified_gmt":"2026-04-09T14:54:57","slug":"wildix-appoints-michael-bubernack-first-partner-spokesperson","status":"publish","type":"post","link":"https:\/\/www.wildix.com\/us\/wildix-appoints-michael-bubernack-first-partner-spokesperson\/","title":{"rendered":"Four-Decade Telecom Veteran Who Brought AI to Public\u00a0Transit Becomes Wildix’s First\u2011Ever Partner\u00a0Spokesperson"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\t\t\t\tPress release\n<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Michael Bubernack of ET&T brings 40\u00a0years of expertise and proven AI deployment success to Wildix's global partner\u00a0voice<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\tTallinn, Estonia \u2013 April\u00a09,\u00a02026<\/b> \u2013 Wildix, a global leader in AI\u2011powered Unified Communications solutions, has announced the appointment of Michael Bubernack as its first-ever official Spokesperson. The move makes Wildix one of the few technology vendors worldwide to hand its public voice directly to a channel partner\u00a0\u2014 a\u00a0concrete step in backing the company’s 100% channel-only business model with\u00a0action.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Spokesperson\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tBubernack is the Co-CEO of ET&T, a 20-person managed services provider serving more than 250\u00a0clients across Pennsylvania, New Jersey, and Delaware. A Wildix partner since 2020, ET&T specialises in serving state and local government, education, hospitality, logistics, and transportation organizations.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tA self-described “old school PBX guy who has been around the industry for four decades<\/i>,” Bubernack represents a generation of telecom professionals who built their careers on premise-based systems and are now leading the transition to cloud-native, AI-powered communications.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We saw the light during our company's expansion into the MSP space. I was fascinated with the Wildix solution, mainly with CLASSOUND. Suddenly, after 40\u00a0years of selling and maintaining premise-based equipment, I realised we could become the phone company for our customers. This would not be possible without the cloud-native platform built and supported by\u00a0Wildix.<\/div>\n\t\t\t\n\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\"Michael\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t
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Michael Bubernack<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
ET&T<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Giving the Channel a Real Voice<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tThe Wildix Spokesperson Program was created to put a real partner\u00a0\u2014 not a corporate executive\u00a0\u2014 at the centre of Wildix’s global communications. For one year, Bubernack will represent the Wildix partner community in media interviews, global events, press coverage, and social campaigns, sharing real-world client success stories and his perspective on what it means to sell growth, not just communication technology.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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For years, we've said we're 100% channel-only. This is us proving it. We're giving the channel a real voice, not a scripted one. Michael was chosen because he embodies what our partner ecosystem is all about: decades of hands-on experience, a willingness to embrace new technology, and a track record of solving real problems for real\u00a0customers.<\/div>\n\t\t\t\n\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\"Emiliano\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t
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Emiliano Tomasoni<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
CMO, Wildix<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tBubernack will also be speaking at Channel Partners Conference & Expo<\/b> in Las Vegas on April\u00a015, leading a deep dive session titled “Accelerating Sales Success: How Vendors Can Help Partners Close More Deals<\/i>”\u00a0\u2014 a\u00a0topic rooted in four decades of helping businesses turn communication infrastructure into a competitive\u00a0edge.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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From 350 Calls in\u00a0Three\u00a0Days to\u00a05,000 in\u00a0Two\u00a0Weeks: The\u00a0DelGo AI\u00a0Deployment<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tBubernack’s appointment comes on the back of a standout AI deployment that illustrates the kind of partner-driven innovation Wildix is built to\u00a0enable.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tDelaware County’s public transit service\u00a0\u2014 branded as DelGo\u00a0\u2014 operates up to 21\u00a0hours a day, serving an elderly population that relies on phone-based scheduling to reach medical appointments and essential services<\/b>. With only four to five agents handling all incoming calls, wait times were climbing and abandoned calls were\u00a0mounting.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tET&T took a phased approach. First, Bubernack’s team deployed Wildix x-caracal analytics and a callback queue to measure the full scope of the problem \u2014 call volumes, average wait times, and abandonment rates. When that data confirmed the scale of the issue, they implemented Wildix’s agentic AI voice agent, to handle ride scheduling, cancellations, status checks, and\u00a0changes<\/b>.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tThe rollout was deliberately cautious. Callers were initially given the option to speak with the AI agent rather than being routed to it by default. Within the first three days, the AI handled 350\u00a0calls with a 95%\u00a0success rate<\/b>. Based on those results, DelGo moved the AI to the front of the call flow. In the following two weeks, it processed over 5,000\u00a0calls<\/b>.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tThe measurable impact across DelGo’s operations has been significant: abandoned calls dropped by\u00a038.7%<\/b>, overall call volume requiring human intervention decreased by\u00a037.4%, and average hold time was reduced by four minutes. During morning peak hours\u00a0\u2014 the most demanding window for a transit service\u00a0\u2014 response rates improved by\u00a074%<\/b>. The maximum number of simultaneous callers waiting for service dropped from\u00a081 to fewer than\u00a040, and the AI voice bot now enables riders to cancel trips around the clock, 365\u00a0days a\u00a0year.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Why It Matters<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tThe DelGo deployment demonstrates how Wildix’s agentic AI platform, Wilma\u00a0AI, can be deployed by channel partners to solve operational bottlenecks in industries where reliable communication is not a nice-to-have, it’s essential<\/b>. For a transit service catering to elderly riders who depend on phone access, reducing wait times has a direct impact on quality of\u00a0life.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tIt also reflects the broader Wildix model: technology that empowers partners to deliver measurable outcomes, not just install phone systems. Bubernack’s journey from legacy PBX to AI-powered voice agents mirrors the transformation Wildix is driving across its 800+\u00a0partner ecosystem in more than 135\u00a0countries. To learn more about Wildix’s agentic AI, visit wildix.com\/wilma-ai<\/a>.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\tAbout Wildix:\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tWildix is a global UCaaS provider dedicated to redefining business communication. With a suite of AI\u2011driven tools and a steadfast channel-first philosophy, Wildix empowers partners to deliver secure, scalable, and outcome-focused solutions across industries. Recognized for five consecutive years in Gartner’s Magic\u00a0Quadrant for UCaaS, Wildix continues to help organizations streamline workflows, strengthen customer engagement, and unlock new growth in an increasingly digital\u00a0world.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tMedia Contact:\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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